Vodafone internal branding
Vodafone design main office according to the New Ways of Working
Designing their new main office in Maastricht, the Netherlands, Vodafone introduced the New Ways of Working and gave it their own name: mobile working. Both names include the same concept that enhances the work pleasure of the staff as well as their productivity, and realizes cost savings. The bonus is that NWW stimulate the involvement of the staff with their brand. In the commission of the project designer OCS Doeft are responsible for the translation of the Vodafone brand values into the new interior: the Vodafone house style. Look here at photo’s of the new design.
